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Land Rover to Soon Launch Its First Smartphone

11/5/2016

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To gain the global smartphone market, British automotive brand Jaguar Land Rover, currently owned by Tata Motors, is all set to launch smartphones and accessories by early 2017. LandRover has tied up with consumer electronics company Bullitt Group to develop a bespoke smartphone and range of accessories.
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"Incorporating iconic Land Rover design and innovative technology into the mobile phone sector with Bullitt Group presents an exciting challenge and fantastic opportunity to take the brand into a new dimension," said Lindsay Weaver, director of licensing and branded goods at Jaguar Land Rover, in a statement recently.

According to Bullitt Group, the firm will partner with Land Rover to develop and showcase premium segment mobile devices and peripherals which will take the brand into a new and exciting commercial terrain.

The first smartphone is expected to launch in early 2017 and featuring some truly innovative capabilities and technology like never before.

Author : Shoeb Ahmad Fareed

Shoeb Ahmad Fareed
Designation: Founder & CEO
Bio: A Technology Leninist who believes that success can only be achieved if one has a practical implementation knowledge. He is a Computer Science Engineer, a professional blogger and a debugger.

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